서베이앤헬스폴리시리서치센터

Choi, E. H., Kim, S. W., Cho, C. H., and Couper, M. (2011). “Comparing cell phone and Internet coverage in the USA and South Korea,” Paper presented at the Joint Statistical Meetings, Miami, Florida.

Abstract

Many surveys have relied on data collection methods such as landline telephone interviews, Web surveys, and recently cell phone interviews. Much of the research on these modes of data collection comes from the USA or Western Europe. To what extent do the findings apply to other countries, especially those in Asia where both cell phone and Internet penetration is high? This study compares the USA and South Korea, both countries with high levels of cell phone and Internet penetration. We analyze data from comparable surveys on information and communication technology (ICT) adoption and use in the two countries, in particular examining whether the demographic correlates of access and use often found in the USA also hold for South Korea. We will compare the relative strength of covariates of technology use in the two countries, to identify similarities and differences in technology adoption. We discuss the implications of these analyses for surveys conducted in the two countries using various modes of data collection, especially in the extent to which methodological findings from one country can be generalized to others.

Key words: Internet, cell phone, landline, communication, activities

Note. The presentation slides include a comparison of the logistic regression model between two surveys.